Writer
Ideas, books and blogs
Finding your leadership voice
If you are underthinking, read.
If you are overthinking, write.
“The best way to gauge the quality of someone’s ideas isn’t to listen to them talking. It’s to read their writing.
Compelling speakers can mask weak logic with strong charisma. Putting key points on a page exposes flawed reasoning.
Compelling writing requires clear thinking.”
Adam Grant
Writer
Ideas, books and blogs
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More to the game
What leaders can learn from football?
Organisations often turn to the professional sporting codes, particularly football, when seeking to understand the key concepts of team, particularly the role of leadership in terms of establishing a winning culture and executing a game plan.
In my book, I seek to find some of the answers, the transferable principles and their applications.
The alignment of purpose and performance, the mechanics and dynamics of high-performance environments, and they can be taught.
The game does not give up its rewards easily.
More to the game
What leaders can learn from football?
Organisations often turn to the professional sporting codes, particularly football, when seeking to understand the key concepts of team, particularly the role of leadership in terms of establishing a winning culture and executing a game plan.
In my book, I seek to find some of the answers, the transferable principles and their applications.
The alignment of purpose and performance, the mechanics and dynamics of high-performance environments, and they can be taught.
The game does not give up its rewards easily.
Why I write
To make meaning, to make sense, to make progress, to find my voice.
‘Borrow freely, apply uniquely’ is the mantra of my writing practice. I have taken the ideas and thoughts of many wise people, some of whom I got to know at the level that can only happen when you try and do something very difficult together, whilst others I will never get to meet. I am forever grateful to the former, and I share many of these learnings.
The latter are those people who have generously and courageously shared their thinking, ‘shipped their work’ as Seth Godin describes it, understanding and encouraging others to find meaning in their words, even when it is different from their intent.
Those people have ‘borrowed’ their work, but it is in the unique ‘application’ where the meaning is made, and if leaders are nothing else, they are makers of meaning.
As a CEO, it was the requirement to make meaning, as well as make sense, from those times when the challenge of the role was beyond my capacity to deal with it.
The role was giving me feedback, which I could ignore at my own and the club’s peril, which I wasn’t prepared to do. I needed to build a system that was equal to the challenge.
At the heart of this was the need to find my leadership voice, a voice I could trust when it seemed that no one else could.
Unless you find this voice, you cannot lead.
To be an open and curious learner, not a knower, understanding and committing to a process where it is more important to get it right than to be right.
In my experience, this requires leaders to embed a practice of reflection, best described as focused introspection. You must be prepared to ‘do the reps’, the compounding interest of thinking and growth.
And remember, ‘thinking’ only starts when pen is hitting paper, or fingers are on a keyboard, and now ‘growth’ is given a chance.
Forty lessons in forty years
I wasn’t ready, but one of the most important lessons I would learn, a repeating pattern over the next forty years – you are never ready.
It was forty years from my first day of work.
I was 18, straight from school. Skipped uni. The 11th of January is a date that has stayed with me forever. Four decades since I arrived way too early for my first day of work at 26 Jolimont Terrace, Jolimont, the terrace house offices of the Melbourne Football Club, in the shadows of MCG, sitting on the steps waiting for the first person to arrive.
I was now officially the Assistant to the Football Manager of the Melbourne Football Club.
My Job Description in those early days was typical of any office junior, but it might as well have read:
“Do anything Ron Barassi asks you to do.”
It might just be the best job description I’ve ever had.
The photo is me in the background, ball in hand, watching the Great Barassi kick the ball, pinching myself.
If it is to be, it is up to me
I now realise that each time I sit down to write, I try to make sense of what the last forty years have taught me. These lessons are my ‘so far’ story, but they are also the platform for the ‘not yet’ story still to be told, and by sharing them, they just might help someone trying to make sense of the ambiguity, overwhelm and privilege of leadership.
The learnings from wise people like Ron, books I have read, studying in and with great education institutions and sporting clubs, learning experiences from mistakes I made, as well as the joy that can only come from attempting to do something hard, and watching as it all comes together.
As Hall of Fame coach David Parkin says, “In football, you get ten kicks in the bum for every lick of the ice cream”.
I am now formalising this process, the challenge being to write down 40 lessons from 40 years. I will share these lessons in this forum and others and see where it takes me.
It wouldn’t matter if it was football or whatever; the essence of being as good as you can be is to figure out who you are.
A key lesson I learned the hard way is that no matter how good your culture and strategy seem at any time, all solutions are temporary.
What I do know is this. Leadership, if you’re prepared to embrace all its expectations, will pick you up somewhere and leave you somewhere else.
I have learned that discomfort marks the place where the old way meets the new way. It is a place of vulnerability and courage.
To draw the energy or inspiration from somewhere to bring something into existence that was not there before.
Over the past thirty years, whenever I saw Ron, he smiled that broad grin under his now grey moustache, put out his hand and said, “It’s Cam-aulenko”.
Richmond achieved something generations of highly equipped groups of players, coaches, and administrators had failed to accomplish, not because they weren’t good enough, but because it is fucking hard.
Mechanics and dynamics, the science and art of leadership, to create the conditions of high performance.
You will make mistakes, but if you own them, you learn, and by sharing your learnings, and your vulnerability, so do those around you.
Where is your heart, Ron?* he is asked. Ron Barassi puts his hand on his chest. “Right here, Mike”, he says with a smile.
Good leadership is its own reward when you find it, and it is well worth the journey of discovery.
In these moments, your ‘failure’ is being defined for you and not by you. Now the real work starts.
“Don’t cry Cameron, don’t cry Cameron”, I thought to myself, desperately trying to hide my disappointment to feel appreciative.
I am in the car driving home, and a voice in my head asks. “What the fuck were you thinking?”.
I couldn’t look at him, let alone tell him it wasn’t okay. It can’t be okay. It would never be fucking okay.
He was a hero to so many people, but he also exposed what a vexed human concept having and being a hero represents.
I have learned that culture isn’t some form of endowment you receive; it is something you have to work for.
I thought I had to know everything, always have an answer because that is what I thought was expected of me, but it wasn’t my thinking and they weren’t my answers.
I have learned that discomfort marks the place where the old way meets the new way. If it doesn’t challenge you, it will not change you.
“Dad, I don’t think it is a very good job”. He paused and with a smile I still miss every day, he responded, “if it was a good job Cam, they would not be asking you”.
The Barassi ‘spray’ was legendary. In an era when all coaches had this arsenal in their coaching kit bag, Barass was trigger happy.
I wasn’t ready, but one of the most important lessons I would learn, a repeating pattern over the next forty years – you are never ready.
In the Arena
Notes from my leadership journal
An idea, quote and recommendation
The concepts for "In the arena" are taken from years of daily journaling and in the moment note-taking in my Moleskine journal, and the lived experience as a leader for most of my working life.
Real confidence, it took me too long to learn, is more than belief in your plan, training, ability and experience to achieve an outcome; it’s knowing you will be ok if all of this fails.
I wasn’t and knew it, and it scared me. I understood I did not have many (most) of the experiences the role would demand of me, but whatever capacity I did have was such that the club’s board thought I was the best available person for the job, and that gave me just enough belief to accept the opportunity.
How well do we need to know someone? I know he made me feel good, that I was an important part of him.
If not for my mistakes, failures, and setbacks, I have no message worth sharing with you.
Inevitably, it will come down to trade-offs. Where we spend our resources, where we don’t. When we opt-in, when we opt-out. Who we choose to be, who we choose not to be. I want to do this, and I am willing to give up that.
Our role as leader is to teach, grow and empower individuals who can be trusted in any given situation.
Leaders are in the ambiguity business. If we are not doing ambiguity, we are not doing leadership.
I have no doubt it was these setbacks, personally challenging and heartbreaking at the time, that created the path to the work I now do.
“Neale, knowing that you are dying, why aren’t you working through your bucket-list of stuff?”
As a leader, I was forever searching for learning and personal development experiences to match the expectations of the role.
Think of your letter, handwritten envelope amongst the bills and junk in the letterbox, carefully opened and unfolded.
Leadership will pick you up somewhere and leave you somewhere else, and mistakes, failures and setbacks are part of this process.
The current Tigers value humility above all else, and it has produced an era for Richmond to rejoice. An era that will live on.
Awake or asleep, the experience of the first game I watched would never be lost, images, moments and people remain vivid and prevailing, and in colour, sound and smell.